Lumiere Store
Direct-to-consumer e-commerce platform transforming an authorized dealer into a digital brand across Saudi Arabia.
The Challenge
Authorized dealers in Saudi Arabia faced the "Intermediary Trap" - great products but no direct connection to consumers. Relying on retailers and marketplaces meant losing profits to commissions, invisible branding, geographic limitations, and slow market response times.
Third-party dependency losing profits and brand control
"Invisible brand" syndrome - customers know products, not the source
Geographic limitation to retail partner locations
Slow-to-market barrier through traditional retail channels
The Solution
Lumiere provides high-speed, localized e-commerce infrastructure turning a traditional agency into a modern digital brand. A branded storefront establishes direct identity, optimized logistics enable fast delivery across the Kingdom, and flexible tools support instant promotions and product launches.
The Result
Lumiere now operates as a direct-to-consumer powerhouse in Saudi Arabia, aligned with Vision 2030's digital commerce shift. The official source delivers authenticity, speed, and exclusivity to customers nationwide.
100% customer data and higher profit margins
Nationwide reach with optimized Saudi logistics
Strong brand identity as the official authorized source
Instant market response for promotions and new arrivals
